Blog
Plain answers to
website questions.
Getting a website built, keeping it running, and helping people find it on Google. Each article takes one question and answers it in plain English, the way I would explain it on a call.
By Adam Roe·8 topics·RSS feed
Topics
Eight topics.
Start with your question.
- Website builds How does a website actually get built? Four articles
- Website platforms Which platform suits the way you work? Three articles
- Migration and redesign The site exists. How do we move it, or start it again? Three articles
- Online shops What does selling online really involve? One article
- Maintenance What does a site need after it launches? One article
- SEO What stops a site being found? Two articles
- Stalled builds Someone else started this. Now what? Two articles
- Working with agencies What is it actually like to bring in one person? One article
Articles
The latest,
newest first.
- Website builds The sitemap is an SEO decision, not a deliverable Website sitemap structure is an SEO decision: it settles what each page can rank for, before anyone opens a design tool. What the document should contain.
- Online shops Handing over a Shopify store: the checklist How to transfer Shopify store ownership in the right order: the store, the money and the apps, what moves with it, what does not, and what blocks it outright.
- Website builds An IT company or a web developer: who to ring in Milton Keynes Ringing an IT company in Milton Keynes about the website, or a web developer about email? Here is where the line actually sits, and who to ring for what.
- Website platforms Handing over a Squarespace site: the checklist How to transfer a Squarespace site to a client properly: change the site owner, move the billing separately, and know what the export quietly leaves behind.
- Website platforms Handing over a WordPress website: the checklist A WordPress website handover is four handovers: the domain, the hosting account, the admin users and the licences. What to move, and what gets left behind.
- Migration and redesign Paying for a migration or doing it yourself: what each costs you What a website migration costs on each of the three routes, doing it yourself included, and the middle one almost nobody offers.
- Stalled builds Picking up someone else’s codebase: the first two days Taking over someone else's codebase? What I do in the first two days, before changing a single line, and why the honest report matters more than the estimate.
- Website builds Questions to ask a web designer, with the answers The questions to ask a web designer before you hire one: what is in a package, what it costs, whether you need a Figma file, and whether being local matters.
- Migration and redesign Replatforming without losing search traffic A website migration SEO checklist: the five causes of a traffic drop after a replatform, the redirect map that prevents most of them, and how to check each.
- SEO Squarespace and Wix SEO: what the platform does, and what it can’t The Squarespace SEO checklist, and the Wix one, do the mechanical half well. Here is what they cover, what is left for you, and what neither will ever do.
- Stalled builds The last ten percent: why builds stall at ninety A website project stuck at 90 percent is rarely stuck at the hard part. It is error states, empty states and the admin work that never shows up in a demo.
- Website builds The website handover checklist A website handover checklist: the eight things to include so the next person has everything they need, and the two sections that save them the most time.
Stuck on something
that is not here yet?
Tell me what the site is and what is going wrong. You will get a plain answer, whether or not you hire me.
- Within 12 hoursA reply
- Within 2 working daysA written scope and a price
- OrThe name of someone who fits better